BruTrek
BruTrek is an offshoot brand of Planetary Design, a company that specializes in durable, packable, and heat-maintaining coffee gear. In re-creating a website for BruTrek, I wanted to portray the experience of being out in the peacefulness of nature and starting your day with a warm cup of coffee. By contrasting imagery of naturally occurring textures against BruTrek’s hefty drinkware products, viewers are reminded to slow down and appreciate the elements around them, both natural and manmade. Herein, Backwoods Barista encourages people to get outdoors without sacrificing their love for quality brewed coffee.
Website Design | Photo Compositing | Icon Illustrations | Photoshop | Illustrator
Featured product on homepage
Collaged textures against products to bridge the gap between nature and manmade.
Don’t let your love of the backwoods mean that your taste for great coffee has to suffer. At BruTrek we don’t believe in such duality. Our coffee gear is built to withstand all of your on and off-road adventures, allowing you to bring that first morning sip of nirvana wherever you roam.
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